This Social Media Branding for Journalists workshop was developed with TV and radio talent in mind. Considering the influence of Facebook as a leading online traffic driver, it was crucial to raise awareness among TV colleagues about their potential to reach a wider audience by embracing their brand in social media, especially during sweeps. To [...]
Last January, Cronicastexanas.com visited Texas A&M – San Antonio to share with journalism students digital storytelling experiences. It was one of a series of presentations by several journalism and communications professionals who live and work in the San Antonio area, the seventh largest market in the country. It was the debut of Cronicastexanas.com outside of [...]